Marketing your brand or business online has become a key factor in driving traffic to your website. You can strategically increase your marketing efforts using social media, online ads, SEO, and more!
You might think you’ve done everything in your power to optimize your website. But for some reason, your conversion rates still aren’t going up. Your visitors just aren’t doing what you want them to do....
Have you heard the news? Social media isn’t just a marketing game anymore. In 2020, learning how to sell on social media can greatly impact your bottom line. The most popular social media platforms have...
When you start creating business profiles on social media, it’s not easy to know where to begin. With dozens of prominent platforms and significant competition, many business owners wonder if the effort is worthwhile. Considering...
With the volume of email we send and receive daily, it’s easy to take the process for granted — especially if your website hosting service includes email. Hosting companies, like Bluehost and GoDaddy, offer email...
For many business owners, social media is seen as a Pandora’s box of additional responsibilities and expenses that would take a toll on their already thinly-stretched resources. As with any form of marketing, you get...
Setting up a booth at a trade show is a wonderful way to promote your company. You meet new leads or potential partners, you network with folks in your industry, and you get to showcase...
Are you looking for new strategies for marketing your business? How about a marketing strategy that can land you high-quality leads in under an hour? If that sounds too good to be true, you haven’t...
On Project Runway, judges will frequently ask contestants about the customer who will purchase their designs. “Who is this girl? Where is she going?” The judges know the designers need to identify who their customer...
Ever since the invention of moving pictures in the late 1800s, video has enthralled audiences. It’s no wonder that, more than a century later, viewers are hungrily consuming videos in their newest habitat: social media. ...
Are you struggling to keep your business’s social media presence up-to-date and consistently refreshed? Can you remember the last time you gave your social media profiles a much-needed makeover? Courses, books, and niche news sources...
Learning how to grow your email list is one of the best things you can do for your business. According to the Data & Marketing Association, 99% of consumers check their email daily. Similarly, Content...
Long before the age of social media, people depended on their community to tell them where to get the freshest bread or the best shoe shine. As it turns out, our consumer behavior hasn’t changed...
