Consumers spent more than $860 billion on online purchases in 2020. eCommerce accounts for roughly one in five retail purchases, and it continues to trend upward. The growth of eCommerce represents an increased opportunity for...
With the 2020 pandemic decreasing face-to-face interactions, small businesses have found it’s more important than ever to connect with customers via websites and social media. Although small businesses increased online interactions by 51% in 2020,...
Whether you want to start a blog for your business or improve your current blog’s performance, one of the key things to consider is how long a blog post should be. Business blogs can help...
Small businesses were hit the hardest during the height of the 2020 pandemic. Forced closures and safety measures to prevent the spread of the virus severely affected small business owners. Since then, both consumers and...
eCommerce isn’t just here to stay. It’s taking over retail. Experts predict that annual eCommerce sales will exceed $6 trillion dollars by 2023. Retail conglomerates and small businesses alike turn to online stores to sell...
The importance of online reviews is more critical for your brand than you might realize. Reviews determine your company’s reputation. When you get more reviews, you will gain higher authority, search engine ranking, leads, and...
If you own an eCommerce brand, you can use Instagram shoppable posts to boost your brand awareness, sales, and revenue. Instagram Shopping is a feature that empowers businesses to create digital shops with shareable product...
There’s no denying email outreach marketing offers incredible opportunities. Email marketing is especially useful for small businesses when it comes to prospecting new potential customers and keeping existing clients engaged with your product. By 2023,...
When crafting social media content, it can be tricky to know how to choose which platform to focus on and optimize your posts for. Each network has its own atmosphere, and you need to learn...
